2007/02/01

Saville reappropriates sign


Saville uses the content of this very popular sign to make a comment on designers work.
"The new issue of Creative Review contains a sticker specially designed for us by Peter Saville. The theme of the issue, guest edited by Mother, is selling out: part of that is a discussion of the degree to which those working in visual communications “prostitute” themselves.

Saville’s sticker, which is just under A4 size, was inspired by a sign that he spotted on a door in Meard Street in London’s Soho. The beautifully crafted plaque adorns the door of one of a row of Georgian houses on the street – rather like a traditional sign warning of hawkers, except this being Soho, its target is people looking for business of a different sort."

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