2006/06/17

Halliburton vs funny guerilla













It seems that Halliburton has some bussiness in insurance services.
Funny! Great guerilla campaign!

" At today's conference, Wolf and a colleague demonstrated three SurvivaBall mockups, and described how the units will sustainably protect managers from natural or cultural disturbances of any intensity or duration. The devices - looking like huge inflatable orbs - will include sophisticated communications systems, nutrient gathering capacities, onboard medical facilities, and a daunting defense infrastructure to ensure that the corporate mission will not go unfulfilled even when most human life is rendered impossible by catastrophes or the consequent epidemics and armed conflicts.

"It's essentially a gated community for one," said Wolf.

Dr. Northrop Goody, the head of Halliburton's Emergency Products Development Unit, showed diagrams and videos describing the SurvivaBall's many features. "Much as amoebas link up into slime molds when threatened, SurvivaBalls also fulfill a community function. After all, people need people," noted Goody as he showed an artist's rendition of numerous SurvivaBalls linking up to form a managerial aggregate with functional differentiation, metaphorically dancing through the streets of Houston, Texas."

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